John will be one of the International speakers at the 2011 March Outdoor Lifestyle Exhibition and Conference in China. This will be the first time that John has worked on mainland China.
John will provide a talk on how suppliers in China need to adapt their thinking when supplying products to the west as a result in the changing retail scene in Europe and the USA.
John spends a large amount of time in both these Continents and is therefore ideally placed to present to the China market on the changing scene.
Apart for the conference he plans to spend time at the trade show as well as meet suppliers and visit some retail outlets.