JOHN STANLEY ASSOCIATES

How Can A Bookseller Dare to be Different and Grow Sales?

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How Can A Bookseller Dare to be Different and Grow Sales?

As many readers will be aware our TV program on our member site is a must watch program for the new trends around the world. John travels to 30 countries a year and is constantly picking up new ideas.

These ideas can come form the most unexpected places.

For example, John was working in New Zealand the other day and was walking through Auckland Airport when he saw an excellent new way of promoting books to the consumer. This display window idea could be used in other retailing situations.

If you want to keep ahead of the game and look at new ideas as they happen around the world then sign up and see the latest trends tune in to John’s monthly TV program.

*This feature is no longer available. To view past episodes, visit the Global Retail Review’s archive.