Blueberry sales in the UK have increased 132% since 2005 according to A. C. Neilsen . In 2005 Brits spent Â£40mil a year on the fruit, in 2007 Â£95million. Why the rush in sales? This is a fruit that is one of the worldâ€™s beneficial super-foods. It contains antioxidants to help keep the heart healthy, make skin look younger, protect against cancer, heart disease and aging. The majority of blueberries in Europe are grown in Spain, Holland and Belgium, but farmers in the UK are planting them as the new ‘wonder crop’.