JOHN STANLEY ASSOCIATES

Hardware thoughts from the USA

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Hardware thoughts from the USA

In 2003 Lowes found out 80% of women are doing �everyday fix it� projects around the house on their own. 2002 Ace Hardware �Americas To-Do List� found 62% of women tackle home improvement. The average man spends $12.27 in store and $17.74 for women. 2003 survey by Home Improvements Research Institute of Tampa, Florida found women are getting more involved, faster than men in DIY, in fact male spending is decreasing. Ref: Don�t Think Pink, Lisa Johnson and Andrea Learned