JOHN STANLEY ASSOCIATES

A simple merchandising message

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A simple merchandising message

Looking at merchandising in this part of the world there is one simple message..keep it simple. When it comes to displays we often make displays too complicated. Look at the innovators in the market place and they are focused on a simple message using simple props and a few products. The challenge with simple is that it often takes more time to make it look simple.

These pictures will illustrate the message.

Simple but effective fish display
Simple but effective fish display
Simple merchandising - Gingerbread coioured tyre in window, Ortigas
Simple merchandising – Gingerbread coioured tyre in window, Ortigas
Simple merchandising - Children's hairdresser
Simple merchandising – Children’s hairdresser