Every expert has a view on selling. I recently received this blog from Murray Barton, a newsletter member, and it is an excellent description on what selling is all about and I thought it was worth sharing. It has some great guidelines for all of us. http://bostinnovation.com/2011/08/24/how-to-sell-tips-from-a-marketing-guy-who-can-actually-sell-something/
It has been twelve months since my last took a walk down this excellent retail street in Chicago. I was interested to see what has changed. The crowds are still there, the floral displays look as excellent as they have always done. The retailers, well many had not moved on. The inevitable sale syndrome was
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August and September are always busy months in my life. It is the time of year that the airlines enjoy a lot of my company. This trip starts on the Gold Coast in Australia for a conference and then I move on to Chicago and the I.G.C. University workshops at the I.G.C. Trade Show. This
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A recently published Government sponsored report in Australia revealed that in the view of the author small retail businesses would not exist in five years. No more independent bookshops, newsagents, garden centres or travel agents. I can accept that we are seeing dramatic changes, but the disappearance of sectors of retailing takes some digesting. I
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