Month: October 2016

Russian Roulette

The largest garden centre in Europe, possibly the world! Garden centres open 24 hours a day, 7 days a week! These were key surprises for me looking at the industry around Moscow. I had been invited to Russia to present a key note address and workshop to the floriculture and horticulture industry on my views …

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Kissing Day and Ladies Day

The florist industry around the world is being pressurized by supermarkets and online retailers selling flowers. I am speaking at the Interflora conference in October and am aware of the concerns of the industry. We need to create experiences where the consumer can buy into the idea of visiting a florist. In Czech, they have …

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Sell nostalgia

Farmers markets and farm shops around the world are concerned about the supermarkets taking their business from them. I do not believe this should be the case as there are many opportunities to create a difference in the market place. In the UK there is a decline in an awareness and understanding of local delicacies …

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Waste not

One of the big issues in Europe is food a waste and the amount of food being thrown away by supermarkets. France has introduced a no waste policy and fresh food that would be discarded is now donated to charities. In the UK Hugh Fearnley-Wittingstall of River Cottage fame has launched Food Share to help …

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