January 17, 2012

I recently stopped in the town of Squamish on the road to Whistler in British Columbia, Canada. The hotel I stopped in was the Howe Sound Brewing and I was impressed with the business card they presented me. The business is famous for its Traditional Handcrafted Ales, they promoted this on their business cards, but

William Taylor of the Business Harvard School gave a talk at the ANLA Management Clinic last week in Louisville, Kentucky. One of his quotes is valuable for all our businesses; How do you become memorable? Passion + Emotion + Identity = Memorable It is worth looking at all our businesses and asking what are we