The aim of any retailer is to maximise their profits by obtaining the maximum gross profit in relation to the maximum stock turn. Pricing a product and putting it on the shelf to gather dust is the role of a �caretaker� not a retailer. The role of a retailer is to create some urgency in […]
Over the last couple of decades we have been told that globalisation is the way forward. Retailing became international and China became the world�s factory, but the tide is beginning to change and now is the era of ‘Neighbour to Neighbour’ marketing. It is time to promote local. Consumers are becoming more concerned with the
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John Stanley Retail Consultant John Stanley Associates © 2021