Last year at the Irish conference I mentioned a Facebook promotion that garden centres had developed in Australia. The Irish industry took this idea on board and this spring launched a campaign “Spread a Little Happiness”. They distributed plants in the community and customers had to give the plant a girls name and register them […]
Spread a little happiness in Ireland Read More »
In conference presentations I talk about the fact that in the next five years we will see the biggest changes in our lifetime. Remember 2002? Basically only ten years ago…look at what has changed in internet use, and how it affects our marketing. in 2002 we had 9.1% of the global population using the internet…now
How far have we come? Read More »
The Irish Retail Excellence conference was excellent and it was great to meet old and new friends. The retailer who is leading the way in Ireland is, in my opinion, Easons. Connor Whelan and the team are doing a great job. Check their store out on Google pictures. I was intrigued with some merchandising ideas.
John Stanley Retail Consultant John Stanley Associates © 2021