JOHN STANLEY ASSOCIATES

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What Experience?

Start doing research on what the customer is looking for in 2015 and most research reports state that the market is being split into two. Consumers are either going for price and leaning towards online shopping or they are visiting a store for an experience. Bricks retailers need to provide an experience if they are

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Get me out of here

I checked into a hotel last month and there was a little orange book on the bedside table entitled “Get me out of here”. A strange title for a hotel room book, but I ventured further. I was in a Nordic Choice Hotel in Copenhagen and the owner is an advocate for healthy eating, saving

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Food Tourism..Making the Most of the Opportunity

To accompany the launch of John and Linda Stanley’s book “Food Tourism”, John has prepared a conference presentation “Food Tourism…Making the Most of the Opportunity”. This practical presentation provides a “tool kit” of ideas for businesses already in the sector or thinking about entering the food tourism sector. The presentation includes: Identifying the key drivers

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NEW Day Maker Workshop

Many of you are aware that I have been promoting Day Maker skills for our clients rather than promote customer service. I have redesigned our Day Maker package and have launched a brand new workshop. It has been presented twice this month already and anyone interested in Day Maker training this is the programme for

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Number One is Dangerous

John Denton is a fellow consultant based in Perth. I have asked him to contribute a couple of articles to the newsletter. Below is the first and I will include his next one in my next newsletter. John has some interesting ideas… The most dangerous number in business is ONE…one of anything! Article by John Denton

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Save the world with coffee

Chris O’Conner from the Australian Nursery Association alerted me to this great promotion concerning the recycling of Nespresso capsules as a promotion activity. TerraCycle Australia invite florists, garden centres and nurseries to participate in a free and easy-to-operate environmental program initiated by the pioneer of portioned coffee, Nespresso Australia. TerraCycle, an internationally recognised recycling pioneer

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