2012

Some ideas are so simple. Look at this sign I saw in Palmer’s Garden Centre in Palmerston North in New Zealand. What a great way to grow sales!

Tim Atherton, the Financial presenter was at the same conference I have just attended and presented after me. His advice was as a retailer you can grow your net profit by 25% and this should be your aim. How do you do that? Increase your average sale by 1%, plus increase your customer count by

Today I had the opportunity to walk around Sydney looking at the retailing taking place. It became clear retailers are being faced with making a decision. A decision which has three options; Option One – Do nothing and face the consequences. The consequences for many retailers is a slow death! Option Two – Play the

Attending a conference on the Gold Coast, Australia, has highlighted to me how important Product Placement is in relation to product messaging .Coca Cola was used as an example and that they like 8 messages on the product before the customer gets to the product. They have found this increases sales dramatically. How many retailers

This months Time Out, the Sydney Magazine in Australia, identifies a trend that is taking place in fresh food. Consumers are either looking for a bargain or they are looking for the best.When it comes to the best that means buying fresh food where the chefs buy fresh food.Time Out has supplied a guide on

The Sydney Morning Herald of Feb 25-26 20102, revealed some new trends in shopping. 37% of Australians who have smart-phones use them to do research on products, whilst 44% will use them in store to do research on products. Woolworths have launched the first virtual grocery store in Flinders Railway Station in Melbourne. This follows

The key to retailing is to provide what you say you are going to do. Last night Linda and I went to Crystal Jade Restaurant in Singapore and were enticed in by the above marketing campaign. Alas, the marketing team did a great job, but forgot to tell the owner what this meant in the

Over the last few days one of the questions I am being asked is how do I see Pinteret affecting the retail scene. This is still a new social networking page and time will tell. The fact that it is creating so much interest is a sign that we should be watching it closely. The

Over the last few months I have been encouraging retailers to create a “Bricks and Clicks” retail model. Some retailers are well ahead in there thinking while others are being left behind. A report came out this week that highlights the importance. The Oracle Cross Channel Report our t of the USA looks at consumers

This week I am working with retailers in Japan. The main point of difference is customer service. Everyone gets greeted when they enter a store. Plus, this is the most honest country I know. Retailers can leave products out on display and be confident that know body will steal the product. The main lesson from